"Saving pandas is not our only mission.
Over 10 million hectares of forests have been protected through our forest certification and sustainable forest management programs. Take a closer look at what we do and where you can make a difference."
Below are the original complete translation for the three ads (by carol ong)
1. (Antelope)
Saving pandas is not our only mission.
The combined efforts of WWF and our partners have sparked the recovery of the Tibetan Antelope Population.
Take a closer look at what we do and where you can make a difference. www.wwfchina.
2. (Forest)
Saving pandas is not our only mission.
Over 10 million hectares of forests have been protected through our forest certification and sustainable forest management programs.
Take a closer look at what we do and where you can make a difference. www.wwfchina.org
3. (Water)
Saving pandas is not our only mission.
WWF and our partners have facilitated the reconnection of 17 lakes to the Yangtze River, infusing new life to its fragile freshwater ecosystem.
Take a closer look at what we do and where you can make a difference. www.wwfchina.org
Advertising Agency: BBH China
Creative Director: Johnny Tan
Art Director: Yinbo Ma
Copywriters: Carol Ong, Leo Zhang
Illustrator: ALT Design
Print Producer: Ken Wang
Accounts: Jasmine Huang, Joyce Hong
Published: June 2008
D5k
