Benetton created an interesting packaging for a sustainable non plastic bag to be used for shopping.When closed, the small pouch fits in a coat pocket or handbag and you can use it everywhere.Once opened, the pouch works as an handle (after the jump, some pics); the pack is really very simple but, in my opinion, perfectly in line with the aim of the bag: reducing the wasting of materials.





kewl...
good concept..

J la... 6

5 comments:

Anonymous said...

Singapore got a lot of bag which have similar concept like this.. u want?

Anonymous said...

really? i want la

d6j

Anonymous said...

quite good

Anonymous said...

yeah i think we really need to concern about recycle. its definitely a better solution than plastic recycling.

J said...

yeah
global warming!~~